TGB Charity 2019 │ 主視覺宣傳片
To celebrate the 20th anniversary in 2019, BBIN is launching a TGB Charity event “FOR THE NEXT” with the international charity organization, Trees for The Future.BBIN invite you to support tree planting for a better future. The more seeds you click, the more trees BBIN will plant.
The act of clicking and seeding starts with one finger.
Corresponding to the four stages of the activity:
Initiate actions→to improve the environment→accommodate diversity→deliver ideas
Through the description of the four stages of tree growth, the positive impacts between the tree and the environment are presented by scale from small to large. Finally, the screen returns to click to create an endless cycle of vitality
以永續做出發，用強調前後循環的手法，讓影片頭尾相連，帶出BBIN品牌永續、致力公益的精神。
以點擊與播種的行為，皆以一隻手指開始做開場。呼應活動的四個階段，透過對四個階段樹木增長的描寫，分別呈現樹與環境間由小而大的正面影響。最後畫面回到點擊，營造一個循環無限的生機。
發起行動→改善環境→容納多元→傳遞理念
Storyboard
Style Frames
▒ Credits
Directed by：野人設計 Wild Design
Client：寶盈集團 BBIN
Director：R.Wildman
Project Manager：陳志育 Ida Chen
Creatives：侯思妤 Szu-Yu Hou、陳志育 Ida Chen、 吳昱緯 Phil Wu
Storyboard：侯思妤 Szu-Yu Hou、陳志育 Ida Chen、吳昱緯 Phil Wu
Styleframes：侯思妤 Szu-Yu Hou
Animation：吳昱緯 Phil Wu、陳勁瑋 Jimmy Chen、黃敏琇 Mizu Huang
Cel Animation：Stephen Vuillemin
Music & Sound Design：黃榮毅 Eazie Huang